story

Representative

story

Representative

Daisuke Hasegawa

  • Founder & CEO
  • McLaren Racing senior vice president
History
  • 1999

    Competed in the UK’s Formula Ford and Formula Renault(-2000)

  • 2005

    A1 Grand Prix Team Japan is founded, Hasegawa becomes Japan representative supervisor.

  • 2008

    Became Asia PR & marketing representative of GP2 team Ocean Racing Technology

  • 2010

    Became Asia PR & marketing representative of F1 team Virgin Racing (UK)

  • 2011

    Founded Buzz Drivers Foundation, training program for young race drivers.

  • 2012

    Founded youth team Buzz Racing in China, who then competed in and won the Asian Formula Renault

  • 2019

    Became the Honda Racing F1 team’s marketing advisor

  • 2020

    Appointed senior vice president of the McLaren Racing F1 team

Born in Nagoya, Aichi prefecture, Daisuke Hasegawa graduated from high school and travelled alone to England to pursue his dream of becoming a race driver. He became interested in team management while competing in races such as Formula Renault.
He then became the marketing manager of the team he was currently a member of. Using this experience, he founded the A1 Grand Prix Team Japan, and was appointed the Japan representative supervisor. He then went on to become the team marketing manager of the GP2 team, which is the level directly below F1, and was able to contribute to the team with the experience he gained in Europe.
In 2011 he founded his own team, Buzz Racing, which focuses on training young drivers. In their first year of racing, they won a championship and participated in a wide range of other competitions. At this time, motorsports in Europe was closely involved with finance, and he was able to gain a lot of experience in the finance sector. After this, he entered the frontlines of F1 through team management, and was appointed senior vice president of McLaren Racing in 2020. He is always looking for new ways to combine motorsports and the other knowledge that he gained in Europe.
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